They’re more loyal to it. They’re more likely to come back to your business to purchase again. Additionally, they’ll be more likely to recommend your brand to others and help your business grow. 3. Bad customer experience can have lasting impacts This reason may be one of the most important […]
Decision Maker Email List
Your customers have with your business. It’s a culmination of your audience’s with your brand and their journey from the first contact to becoming a customer. What’s the difference between customer experience and customer service? When you hear and customer service, you may think they’re the same thing. In reality, […]
First, I’ll plug a WebFX tool. Our SEO checker will perform an SEO audit of your website, so you have an idea of where you can make improvements to boost your site’s position in search engines. You’ve found it SEO checker provides data on key metrics to give you: Complete […]
Page titles, descriptions, and major headings among other things. The Screaming Frog crawler tool for your content audit.If you use Google Analytics, you can gather data about how people interacted with all of the pages on your site. Bounce rate, time on page, pageviews…you can use it all in your […]
Our email marketing services.In this video, Internet Marketer Kelley will go over how to do a content audit in 4 steps. Check out the short video (and the transcript) below! Transcript: If you create content for your website, or work with a team of content marketers. This video is for […]
The email content and the subject line, to drive clicks and purchases. 2. B2B: FedEx Email campaign example: FedExGoal: Educate clients Audience: Business-to-business (B2B) and business-to-consumer (B2C) companies In this email marketing campaign from FedEx, the company aims to educate its clients. The email shares relevant articles about shipping and […]
Your inbox can help you spot improvements, like tweaking your subject line or fixing a broken link. Once you complete these checklist items, go ahead and schedule your email to send. P.S. If you’re curious about the best time to send your email, you’ll have to experiment. While some studies […]
One study by Campaign Monitor, for example, found that the ideal length for email content is 50 to 125 words. While that doesn’t provide your business with a lot of room to tout your product’s benefits, it does force your team to get to the point. Keep in mind that […]
Subscriber list, and audience research checked off, you can move on to the next step in how to start an email campaign: Outlining your campaign. This step relies on all your previous research, so it should go well. As a part of your outline, you’ll want to include: How many […]
Needs an audience, which is why you need to build your email list. Companies can create and grow email lists in a few ways, including: Gating content, like a downloadable guide or whitepaper Producing high-quality content regularly, like blog posts Creating exit-intent popups Adding email opt-in forms across your site […]